It’s great to have summer dreams of setting up your own mobile business, but are you really prepared? The reality of a long que of eager hungry customers, might not be something everyone can handle.
In this blog, we’ll explore some of the key things you’ll need to consider before you set off on your street food venture.
What is Street Food?
This is an important question to consider, since customers attending a food event will have expectations about what they’d like to experience. But as well as great tasting food you’ll need to have a viable business plan, which is why it’s worth considering if your product will work in this business sector.
So, what is street food? Street food is gourmet artisan food served on the street which is portable and inexpensive, compared to meals served in a restaurant. However, this doesn’t mean that burgers and hotdogs aren’t allowed, they’re liked for being familiar and ideal for holding in the hand and with good produce and seasoning, will certainly classify as gourmet.
Something to consider is that customers may go to a street food festival wanting to try new and/or different things, but when spending money and waiting in long queues is combined, customers are more likely to buy something that they know they’ll like. Therefore, be careful about selling a product that is too niche.
Can you handle the Street Food Madness?
Food catering, especially on the streets, can be physically demanding so next time you’re at a food event take a look at the vendors during busy periods to assess how calm they appear. Also, check to see if there’s a difference between those selling hot food made to order and the ones selling premade items such as cakes. Who do you think is having the easier time?
There’s a positive purpose to this spy exercise and this is down to the fact that street food means “theatre & adventure” for many who have experienced it, in its countries of origin abroad. So, the next step is to compare how calm or not the food vendors appear in relation to the customers.
That’s right, your ability to survive as a street food vendor could rely on your ability to entertain your customers. The formality of dining in a restaurant, doesn’t exist on the streets, so get set to deliver your customers an experience they’ll remember.
What Hours are you Planning to Work?
If you’re an individual starting a new business then you’ll want to ensure it’s making as much profit as possible, which means being open for the morning and afternoon rush. Workers in a hurry to go to work or get home, will most likely want to get a quick bite on the way.
As well as being open for the Monday to Friday rushes, there’s also events to consider. Food festivals often stay open till late evening, and will of course include weekends. It’s possible that you may only have one day off each week.
However, the working hours associated with running a mobile food business may not be a bad thing for the right person. Firstly, you’ll always be a part of the party – outdoors not just watching life go by, but being an active part of it.
Bring your Food Business to the Streets with The Big Coffee
If you have the determination and passion to share your food and energetic energy on the streets, then you may want to consider equipping yourself with a stunning food van to further attract your customers.
The Big Coffee, experts in small vehicle conversions, will be able to convert a handcrafted vehicle that meets your design vision as well as functional needs for your business.
For further information, call our friendly team of experts today on 01482 655020.
Latest Street Food Opportunity
For innovative street food solutions to ensure a profitable catering business you might consider attending the Street Food Live Exhibition held in London, in partnership with the Nationwide Caterers Association. The event takes place on September 26 and 27 this year, and is FREE to attend!